Shell Lubricants, Hyundai extend Strategic Alliance

NEW DELHI: Shell Lubricants, the global market share leader in finished lubricants today announced the extension of its strategic alliance with Hyundai Motor India Limited for a further five years. Shell has been the preferred lubricant partner for Hyundai and this long term partnership will further enable both brands to effectively collaborate towards providing superior technological expertise and ultimate driving experience to all Hyundai customers. Donald Anderson, Country Head – Lubricants, Shell India Markets Pvt. Ltd, said, “Partnering with leading players in the automotive industry or other sectors where we operate is a vital and integral part of our overall business strategy. In this direction, Shell Lubricants has had a long and fruitful association with Hyundai globally. We are delighted to take this relationship forward and are proud of our association with Hyundai.” According to Arvind Saxena, Director, Sales & Marketing, Hyundai Motor India Ltd. “Our partnership with Shell Lubricants is an extension of our global alliance with the company. After almost a decade long association we are confident that with Shell Lubricant’s technological superiority and leadership position in the lubricants market, we will be able to join forces to offer advanced quality products and services to our discerning customers.”